channel strategy Channel Strategy - Market Strategy
For more information regarding Frank Lynn Education contact Karl Edmunds at 312-558-4866 or kedmunds@franklynn.com.

Professional Sales Channel Management

Using proven management tools, frameworks and methods to prepare channel managers to drive sales and market share through indirect sales channels.

This powerful workshop is designed to arm channel managers with the skills and tools to drive results through indirect sales channels. Take a day to re-examine the tools and business processes needed to successfully manage the complexities involved in managing indirect sales channels.


What will I learn?

Throughout the world, manufacturers struggle to interact effectively with indirect sales channels. Problems with indirect sales channels often are attributable to a lack of training and inadequate management tools.

Professional Sales Channel Management is designed to improve the effectiveness of channel managers by sharing with them proven channel management tools, practices and processes.

Core workshop topics include:
The role and importance of the channel account manager
Implementing effective territory planning
Successfully negotiating with channel managers
Conducting and managing account planning
Interfacing with the channel marketing organization
Motivating sales channel partners


Who Should Attend?

Upper- and Mid-Level Managers who...
Want to enhance indirect sales channel management skills
Need to identify more effective management tools and methods
Are new to indirect channel sales management
Are evaluating existing indirect channel programs
Need to find ways to constructively interact with indirect sales channels
Need to rationalize their network of indirect channel partners


There is no Risk...Your Satisfaction is Guaranteed!


Price: $ 995.00

2010 Schedule: March 18, May 13, October 21

Location: Chicago, IL

Register: Register online by clicking here, for groups of 2 or more contact Christie Schmidt at 312.558.4831 or email cschmidt@franklynn.com.

This powerful workshop is facilitated by Jim Fogarty and Bob Segal, both Senior Principals of Frank Lynn & Associates with combined channel management experience of over 40 years from a diverse group of industries.

This workshop is also available for on-site presentations. To discuss this opportunity, please contact Karl Edmunds at 312.558.4866.
2010 SCHEDULE
March 17, 2010
Marketing Through Distribution Channels
Use data-driven channel marketing to drive growth in sales and market share.
March 18, 2010
Professional Sales Channel Management
Using proven management tools, frameworks and methods to prepare channel managers to drive sales and market share through indirect sales channels.
April 21, 2010
Strategic Issues in Distribution
New routes to competitive advantage
April 22, 2010
Discount Structure Dynamics
Realistic and workable approach to developing effective channel pricing strategies.
 
Copyright 2010 Frank Lynn & Associates, Inc. All Rights Reserved. Privacy Policy Terms of Use 1.800.245.LYNN Site Map Contact Us