 |
 |
 |
ARE YOUR SALES CHANNELS POSITIONED TO DELIVER YOUR BUSINESS OBJECTIVES?Honestly answer "Yes," "No" or "Don't Know" to the following questions:
If you answered yes (or don't know) to several of these questions, then the performance of your sales channel program(s) should be questioned. Poorly designed go-to-market strategies are a core cause of sales declines and loss of market share to competitors. What is the Solution? To identify the root causes of your go-to-market problems, we have designed a relatively quick, but systematic and objective assessment--"Multi-Channel Sales & Distribution Audit." The audit is a structured process that we typically complete in two days on-site. The on-site activity consists of a facilitated discussion with key managers followed by a follow up written summary of the conclusions, recommendations and suggested next steps. Prior to the two day facilitation, we will collect some basic information and possibly conduct some target phone interviews with key people to ensure the facilitation is as productive as possible. Each audit is led by a senior member of Frank Lynn & Associates management team who possesses specific industry expertise that fits the type of markets being considered. The audit and facilitation includes a discussion of the following:
- value propositions - market coverage - types of channels used - channel conflict management, channel power
- coordination and control methods - staffing levels and reporting structures
- training programs - territory management processes - distributor account planning - other Why Frank Lynn & Associates? For over 35 years, Frank Lynn & Associates, Inc. has provided thought leadership and assisted manufacturers and service providers around the world in the design and implementation of go-to-market systems that deliver business results. We help our clients create proven systems that enable them to market, sell, deliver and support their products and services in an effective and efficient manner. The principals of Frank Lynn & Associates can bring market and multi-channel insights to you based on more than 3,000 engagements in a variety of industries including industrial, commercial building and construction, technology & telecommunications, service and consumer goods. What is the Investment? The audit can be conducted at either the corporate offices of Frank Lynn & Associates or at a business location of your choosing. At our corporate office, the audit is $ 7,900 plus direct expenses. For a site at your location, the audit is $9,500 plus direct expenses. With each audit, we will also provide you with the following additional value:
Yes, I am Interested! What are the Next Steps? Call Karl Edmunds, Vice President, at (312) 558-4866 to discuss the information requirements and to schedule a date for the audit. Are There any Options? Yes, we offer a more extensive assessment for companies that want to expand the scope of the audit to include feedback and perspectives from end users, members of the sales force and indirect channel partners. If you are interested in a more in-depth evaluation, then we will work with you to tailor the audit to best meet your requirements. Our Guarantee... Our proprietary audit works. We have over 30 years of proof. Our guarantee is simple, if you are not completely satisfied with our audit, we will resolve your issues or waive our professional fees. |
| |||||||||||||||||||||||
| |||||||||||||||||||||||
 | |||||||||||||||||||||||
|
| Copyright 2010 Frank Lynn & Associates, Inc. All Rights Reserved. | Privacy Policy | Terms of Use | 1.800.245.LYNN | Site Map | Contact Us |