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Client Communique--Spring 2008
Client Communique - Fall 2007
Client Communique - Summer 2007
Client Communique - Spring 2007
2008 SCHEDULE
JUNE 18, 2008
Strategic Issues in Distribution
New routes to competitive advantage
JUNE 19, 2008
Building Brand Strategy
Techniques to differentiate your offering, build market share and secure premium pricing.
JULY 16, 2008
Professional Sales Channel Management
Using proven management tools, frameworks and methods to prepare channel managers to drive sales and market share through indirect sales channels.
SEPTEMBER 17, 2008
Marketing Through Distribution Channels
Use data-driven channel marketing to drive growth in sales and market share.
SEPTEMBER 18, 2008
Discount Structure Dynamics
Realistic and workable approach to developing effective channel pricing strategies.
NOVEMBER 5, 2008
Market Strategy Alignment
Integrating product and business strategy with market dynamics.
 
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