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Midyear Regional Dealer Report
Midyear Regional Review August 2011--Jeanne Fec
Articles (in PDF format)
"Channel Governance--Striking the Right Balance to Drive Market Performance"
"Channel Mindshare--Add Pull to Your Push Marketing"
"International: How to Succeed at Entering the Brazilian Market"
"Proven Formula Takes the Guess Work Out of Measuring Market Share for Manufacturers"
"4 Proven Strategies to Start Generating Free Sales Leads"
"Is Your Channel Doing the Whole Job?"
"Accelerating Growth Through Channel Management"
"Enable the Channel: Capture More Revenue from Your Existing Channel Partners"
"Balancing Regional Channel Priorities"
"The Recession is Dead. Long Live the Recession"
"Look Forward/Look Back: A Dynamic Planning Process"
"How Can You Tell If Your Salespeople Have Enough Bandwidth?"
"Change and Transition Strategies - After a Steep Market Decline"
"Budgets on a Shoe String"
"Channel Conflict Management: How to Manage Through It and Win"
"Sales Force Restructuring"
"Thinking Outside the Proverbial Box"
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2013 SCHEDULE
May 8
Marketing Through Distribution Channels
Use data-driven channel marketing to drive growth in sales and market share.
May 9
Professional Sales Channel Management
Using proven management tools, frameworks and methods to prepare channel managers to drive sales and market share through indirect sales channels.
September 18
Strategic Issues in Distribution
New routes to competitive advantage
September 19
Pricing Strategy: How to Design and Implement Effective Channel Pricing
Realistic and workable approach to developing effective channel pricing strategies.
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