channel strategy Channel Strategy - Market Strategy
"Hobart is a manufacturer of premium-branded, premium-priced and highly-engineered equipment for the institutional and commercial foodservice markets. … I recommend Frank Lynn & Associates strongly, and without reservation, to any B2B concern grappling with channel and other go-to-market challenges."

John T. McDonough
President, Foodservice Division
Hobart Corporation



 ABB

 LUCENT TECHNOLOGIES


 ASSA ABLOY

 AT&T


 COCA-COLA

 MINUTE MAID


 INGERSOLL-RAND

 GENERAL ELECTRIC


 ALFA LAVAL

 CISCO SYSTEMS


 HOBART

 ITW


 HERMAN MILLER

 EATON FLUID POWER


 HEWLETT-PACKARD

 GENERAL MOTORS


 PELLA

 MOTOROLA


 GUIDESTONE

 HONEYWELL


 INVESTCORP

 MANITOWOC


 MID MARK CAPITAL

 RSM McGLADREY


 SCHNEIDER ELECTRIC

 SPRAYING SYSTEMS
 ZEBRA TECHNOLOGIES GRAINGER
 TENNACO ROCKWELL AUTOMATION
 3COM TORO
 IBM EMERSON ELECTRIC
 AVAYA GOODYEAR
 M&M/MARS NORTON ABRASIVES
 THERMADOR IMATION
 SIEMENS HONEYWELL
 DOOSAN TEREX
 WEYERHAUSER BOEHRINGER INGLEHEIM
 NOVARTIS FMC
 MANNINGTON CERTAINTEED
 FORMICA ARMSTRONG
 IBM ALLISON TRANSMISSION
2012 SCHEDULE
March 7
Marketing Through Distribution Channels
Use data-driven channel marketing to drive growth in sales and market share.
March 8
Professional Sales Channel Management
Using proven management tools, frameworks and methods to prepare channel managers to drive sales and market share through indirect sales channels.
April 11
Strategic Issues in Distribution
New routes to competitive advantage
April 12
Pricing Strategy: How to Design and Implement Effective Channel Pricing
Realistic and workable approach to developing effective channel pricing strategies.
 
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