channel strategy Channel Strategy - Market Strategy

Executive Team

Led by President/CEO, John Henderson, Frank Lynn & Associates' partners bring significant channel marketing expertise to their clients. In addition, the partner team has prior work experience in several related areas such as product management, channel management, engineering, purchasing and computer programming. Click on the Executive Team link on the right-hand side of this page for a more detailed description of each partner's background. With over 25 consultants and researchers, the company provides more breadth and depth in channel strategy than any other consulting organization.
2012 SCHEDULE
March 7
Marketing Through Distribution Channels
Use data-driven channel marketing to drive growth in sales and market share.
March 8
Professional Sales Channel Management
Using proven management tools, frameworks and methods to prepare channel managers to drive sales and market share through indirect sales channels.
April 11
Strategic Issues in Distribution
New routes to competitive advantage
April 12
Pricing Strategy: How to Design and Implement Effective Channel Pricing
Realistic and workable approach to developing effective channel pricing strategies.
 
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