channel strategy Channel Strategy - Market Strategy
Jim Fogarty

Principal

jfogarty@franklynn

Jim Fogarty

Jim Fogarty, a principal of Frank Lynn & Associates, works with senior management teams in emerging and mature markets to develop profitable growth strategies. Jim helps clients assess the structure and dynamics of their markets and the needs of their customers as a means to grow or defend market share, enter new markets, and launch new products. In addition, he heads the firm's Sales Force Effectiveness Practice.

During his 18 year tenure with the firm, Jim has worked with clients, both start-up enterprises and Fortune 500 companies, in a wide range of industries including automotive and commercial vehicle-parts aftermarket, building materials, computer hardware and software, foodservice equipment, industrial supplies and capital equipment, medical devices, and professional services.

Jim has worked in consulting for more than 19 years and brings a wealth of experience to every client project. His functional areas of expertise include go-to-market strategy design, market evaluations for new technologies, sales force effectiveness and efficiency, sales channel selection and rationalization, organizational design, business economics, financial modeling, and management program design.

Jim earned his MBA from the University of Chicago, with honors, and his Bachelor of Science degree from the University of Illinois, also with honors. He is a Certified Public Accountant.


2010 SCHEDULE
September 29, 2010
Strategic Issues in Distribution
New routes to competitive advantage
September 30, 2010
Pricing Strategy: How to Design and Implement Effective Channel Pricing
Realistic and workable approach to developing effective channel pricing strategies.
October 20, 2010
Marketing Through Distribution Channels
Use data-driven channel marketing to drive growth in sales and market share.
October 21, 2010
Professional Sales Channel Management
Using proven management tools, frameworks and methods to prepare channel managers to drive sales and market share through indirect sales channels.
 
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